From April 3, 2007 Daily News, Business Section, Page 3 -- "Briefcase"To Mr. Cimino's assertion that these layoffs will make Circuit City more "competitive," I can only say that I hope he is calculating in their loss of business from disgusted customers. There are plenty of unwise ways for businesses to cut costs; for example, they could start selling a shoddier product. Lower costs doesn't necessarily translate into higher profits if it means customers will make their purchases elsewhere. Through our boycott we hope to change the equation so businesses will no longer think replacing trained employees with know-nothings is a moneymaking option.
Circuit City target of boycott
VAN NUYS - In response to Circuit City laying off 3,400 high-paid store clerks, San Fernando Valley Young Democrats and California Young Democrats called for a boycott of the electronics giant Monday.
"Like too many American businesses, Circuit City is replacing skilled workers, knowledgeable about the products the stores are selling, with unskilled workers simply to cut costs," said Damian Carroll, president of the Valley group. But Circuit City did it in a way that was "particularly blatant and insulting."
Refusing to spend dollars at the nation's second-largest consumer-electronics retailer is the best way to protest the move, he said.
Circuit City spokesman Bill Cimino said the layoffs were crucial to become competitive and affected the fewest number of employees. Those who were laid off were paid "above market wages" but did receive severance packages, he added.
"We have 40,000 other associates who we needed to think about," Cimino said. "While it impacted these people directly, this (plan) impacted the fewest number of employees."
If your club or organization has joined SFVYD and CYD in this boycott, please let us know at email@example.com.